Many of you might have heard about the term “robots.txt” often in the webmaster world, actually not knowing what it is used for. Well, if I had to explain what it is in simple words, then I would say that it is a simple text file present in the root directory of some sites that [...]

Search Engine Optimization consists of both on page and off page optimization. The on page optimization deals with editing the structure of your site web pages and adding suitable keywords in places and so on. The off page optimization deals with link building using forums, blogs and article submissions. These practices will ensure you high [...]

Are you a regular links buyer at webmaster forums? Or do you regularly sell linkspaces in sites which have a good PR? If you are doing any of the above two, then you have to be ready for a penalization from Google any time. It will either be quick or a delayed one, but will [...]